Pool Industry Platform

The complete
platform for pool
professionals

Routes, customers, invoices, chemical reports, broadcasts, budgets, and more β€” all beautifully unified in one powerful platform built exclusively for the pool industry.

πŸ“¨ Invoice sent to 48 customers
πŸ§ͺ Chemical report generated
Today's Routes● Live
Sunrise Route A
14 stops Β· Mike T.
Done
Palm Bay Route C
22 stops Β· Sara M.
Active
Lakeview Route B
18 stops Β· Jake R.
Pending
Monthly Revenue
$24,810
Active Clients
312
Unlimited
Routes & customers
Branded
Chemical reports
Auto
Sales tax & invoicing
99.9%
Uptime target

Every tool. One
elegant platform.

Bluecrest was built from the ground up for pool service companies β€” not adapted from generic field service software. Every feature is purpose-built for your workflow.

Platform snapshot
Route management✦ Unlimited
Chemical report templates✦ Branded
Invoice & estimate engine✦ Auto tax
Customer broadcasts✦ SMS & Email
Budget planning tools✦ Included
Sales tax automation✦ Automatic
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Route Management

Assign, track, and optimize service routes for your entire team with real-time progress and completion visibility.

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Customer Management

Manage customer records, pool profiles, service history, notes, preferences, and billing details in one place.

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Invoicing & Estimates

Generate professional invoices and estimates instantly, accept payments online, and track outstanding balances with ease.

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Chemical Reports

Send beautifully branded chemical analysis reports directly to customers after each service visit.

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Customer Broadcasts

Send SMS and email broadcasts to all or select groups of customers for alerts, schedule changes, and promotions.

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Budget Planning

Plan and track operational budgets, chemical costs, labor, and overhead so you know your margins earlier.

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Auto Sales Tax

Automatically calculate and apply the correct sales tax for each customer based on location.

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Analytics & Reports

Track revenue trends, route efficiency, chemical usage, and customer retention across the business.

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Mobile-First Design

Your technicians work in the field, so Bluecrest stays fast, clear, and easy to use on mobile.

Clean. Clear. Bluecrest
Location
142 Sunridge Blvd
Completed
April 30, 2026 at 3:06 PM
Hi James,

We added some chemicals to your pool, so wait a few hours before swimming.

Thank you for choosing Bluecrest to keep your pool looking great!
Pool Score
100/100
Readings
TestIdeal rangeResults
Total Chlorine2 – 43 ppm
pH7.4 – 7.67.6
Alkalinity80 – 120100 ppm
Cyanuric Acid30 – 8050 ppm
Why This Matters
Total ChlorineIn range
Sanitizes the water and keeps it safe. Too low can allow algae/bacteria growth; too high can irritate skin and eyes.
No action needed. This level is in range.
pHIn range
Controls water balance and comfort. Proper pH helps chlorine work effectively and prevents corrosion or scale buildup.
No action needed. This level is in range.
AlkalinityIn range
Acts as a pH buffer. Balanced alkalinity helps prevent fast pH swings and protects pool surfaces and equipment.
No action needed. This level is in range.
Cyanuric AcidIn range
Protects chlorine from sunlight. Low CYA burns chlorine off quickly; high CYA can reduce chlorine effectiveness.
No action needed. This level is in range.
Chemicals Added
Tabs1
Liquid Chlorine1/2 gal
Services Performed
βœ“Equipment Inspected
βœ“Basket Emptied
βœ“Surface Skimmed
βœ“Brushed
βœ“Vacuumed
βœ“Backwashed
Equipment Inspection Notes
Equipment inspection completed. All observed equipment appears to be operating normally.

Your brand.
Their confidence.

After every service visit, your customers automatically receive a report exactly like this β€” with your company's name, logo, phone, and email. A perfect 100/100 pool score speaks for itself.

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Auto-delivered by email & SMS
Reports are sent the moment you complete a service stop β€” no extra steps required.
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Fully branded for your company
Your logo, colors, and contact info β€” every report looks like it came from a premium service.
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Complete chemical breakdown
Pool score, chemical readings, why-this-matters explanations, chemicals added, services performed, and equipment notes.

Up and running in
minutes, not months.

No complicated onboarding. No training sessions. Bluecrest is intuitive enough to learn in an afternoon and powerful enough to run your entire business.

1
Add Your Customers

Import your existing client list or add customers one by one with their pool details, contact info, and billing preferences.

2
Build Your Routes

Assign customers to routes, set frequencies, and map stops for each technician on your team with drag-and-drop simplicity.

3
Service & Log

Technicians check in on mobile, log chemical readings, add notes and photos, and complete stops β€” all from their phone.

4
Invoice & Grow

Auto-send chemical reports and invoices, collect payments, broadcast updates, and watch your business grow.

Grow without
hidden costs.

Every plan includes the Bluecrest platform. Choose the tier that fits your current size and scale anytime.

Starter
$59
per month, billed monthly

Everything you need to get started.


  • Up to 50 customers
  • 2 route assignments
  • Branded chemical reports
  • Invoicing & estimates
  • Email broadcasts
  • Customer portal
Talk to Sales
Pro
$149
per month, billed monthly

For established businesses that want even more.


  • Everything in Growth
  • Accounting suite
  • Email/SMS broadcasting
  • Custom chemical report branding
  • SLA & phone support
  • Early access to new features
Go Pro

Why we built
Bluecrest.

Bluecrest is brand new to the public β€” but it's not new software. It's been quietly running a real pool service business for two years.

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Built from the route, not the boardroom

Bluecrest started inside a working pool service company. Every screen exists because a real route demanded it β€” not because a focus group asked for it.

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The chemical report is the centerpiece

A clean, branded report after every visit changes how customers see your business. It proves the work, builds trust, and quietly justifies your price.

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Designed to run without an office

Routes, invoicing, sales tax, broadcasts, and customer communication unified so a single owner can run a real operation without hiring an admin team.

Built on a real route.

I built Bluecrest because I needed it. For the past two years I've been running my own pool service company β€” 25+ routes β€” and Bluecrest is what let me do it without an office staff. Routes, invoicing, chemical reports, sales tax, broadcasts to customers β€” every feature exists because the work demanded it.

Today, we're opening it up to other pool pros. You're seeing it on day one β€” no inflated user counts, no fake testimonials, no enterprise sales team. Just the platform I've been refining on a real route for two years, ready for the rest of the industry.

SR
Steven Regier
Founder Β· Bluecrest

Ready to run a better
pool business?

Bluecrest just opened to the public. Be one of the first pool pros to bring routes, reports, invoicing, and customer communication into one beautifully unified platform.

Cancel anytime Β· Setup in under 10 minutes